From “We do small loans”
to “Here, for when life happens!”

At Creditspring, I helped transform our brand as Senior Brand Manager. By developing a unified brand bible with our CEO, design team, and decision-makers, I turned inconsistent messaging into a clear, compelling narrative.

I led PR initiatives, managed our social and creative marketing team, and served as the lead agency liaison. In just two years, we doubled our membership and reshaped Creditspring into a trusted financial partner—truly here for when life happens.